Gain insight with the Eyeblaster Analytics Plug-In for MS-Excel

The unique Eyeblaster Analytics Plug-in for MS-Excel brings the latest automatically-updated campaign data to you - in the format you prefer - directly in your desktop copy of Excel. No more screen-scraping, cutting-and-pasting numbers, or clumsy manual updating and de-duplication of canned reports. With the Plug-In, you get exactly the numbers you need, exactly when and exactly how you need them.

Key benefits of the product:

Time saving: quick manipulation of data allows planners to optimize campaigns more effectively saving 30-50% time meaning more time can be spent on marketing, strategy and creativity.

Define once, report anytime: create the analysis you need based on existing templates, your original ideas, or even proprietary client reports. Once defined, these reports are updated on-demand based on the latest campaign data.

Get current data with ease: update campaign data dynamically over the net, with one click, drawing the latest data directly from Eyeblaster ACM. No need for manual work when for generating the updated custom report.

Do it the client's way: flexible, automated on-demand reporting keeps clients happier, without the overhead of manual reporting.

The Plug-In for Excel builds productivity into rich media and direct response campaign management that facilitates scalability and economy of scale. This encourages the usability of rich media and certainly paves the way for direct response advertisers to adopt rich media as the new standard format.
With the Eyeblaster Analytics solution, Eyeblaster give the industry a new level of measuring; collecting and reporting that did not exist before.